Client
Red Bull MOBILE
Red Bull MOBILE
What was delivered
Big idea campaign
Big idea campaign
What if you could fly to the very edge of the internet and discover its hidden corners? We dive into internet memes, viral videos, and bizarre trends, capturing the spirit of digital exploration.
Guided by Red Bull MOBILE aerobatic pilot Łukasz Czepiela, we created a video format that embraces the fun and excitement of unlimited online exploration. In the making of this spot, we incorporated AI and 3D elements to create worlds inspired by pop culture, diving into internet memes, viral videos, and bizarre trends. From adorable kittens to the mysterious backrooms, this campaign takes viewers on a thrilling journey through the most unexpected corners of the internet, soaring through clouds filled with unique and amusing content.
Key visuals
we also created additional assets in the form of key visuals, incorporating AI-generated elements and 3D models. These visuals helped bring the digital exploration concept to life, blending cutting-edge technology with creative storytelling to visually represent the limitless possibilities of the online world.
